With over a decade experience, we’ve established ourselves as one of the pioneering agencies in the region.
As skepticism around AI-generated advertising grows, Lenovo has appointed Santi Pochat as its first Vice President of AI Innovation and Brand Strategy. Backed by his experience at LinkedIn, Google, Verizon, and Edelman, Pochat will lead Lenovo’s push to ensure AI is applied for creative effectiveness rather than efficiency gimmicks. The
Agentic AI governance a new wave of artificial intelligence capable of taking autonomous actions toward specific goals, is evolving faster than many anticipated. These systems are designed not just to respond to prompts but to proactively make decisions, execute tasks, and adapt to changing environments without continuous human input. However,
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