The Mandaue Business Month 2024 continued its journey of innovation and learning on day two with the theme “AI Empowers: Demo Day and Workshop.”
Hosted at the prestigious Marco Polo Plaza Hotel, the event took place from 9:00 AM to 5:00 PM and brought together industry experts to explore the practical applications of artificial intelligence in business.
Here are the key highlights of the event:
Speaker 1: Ms. Charmelyn Tolentino – “Video Automation Powered by AI”
Charmelyn Tolentino is the Sales Marketing Director of Genetec Inc., a company at the forefront of integrating AI into creative processes. With years of experience in digital marketing and automation, Ms. Tolentino is renowned for her ability to bridge the gap between technology and marketing strategy. Her expertise lies in leveraging AI to streamline video production, creating content that resonates with audiences while optimizing efficiency.
In her session titled “Video Automation Powered by AI,” Ms. Tolentino delved into the transformative impact of AI on video production. She explained how AI tools can automate various aspects of video creation, from editing to content customization, reducing the time and cost associated with traditional video production methods. By harnessing AI, businesses can produce high-quality videos at scale, tailored to specific audiences, thereby enhancing their marketing efforts and boosting engagement.
Ms. Tolentino also highlighted case studies where companies successfully implemented AI-driven video strategies, leading to significant improvements in customer engagement and conversion rates. Her presentation underscored the importance of adopting AI in marketing to stay competitive in a rapidly evolving digital landscape.
Speaker 2: Ms. Jeni Dela Paz-Dantoc – “Generate Local AI Customer Experience”
Jeni Dela Paz-Dantoc serves as the Region Manager of Proto, a leading AI company specializing in customer experience management. With extensive experience in AI and customer relations, Ms. Dela Paz-Dantoc is a thought leader in integrating AI to enhance customer interactions. Her work focuses on developing AI solutions that understand and cater to the unique needs of local markets.
In her presentation, “Generate Local AI Customer Experience,” Ms. Dela Paz-Dantoc explored how businesses can use AI to create personalized customer experiences that resonate with local audiences. She emphasized the importance of cultural sensitivity and understanding local customer preferences when deploying AI-driven solutions.
Ms. Dela Paz-Dantoc provided detailed insights into how AI can analyze customer data to predict behavior and tailor interactions in real-time, offering a seamless and personalized experience. Her talk also covered the ethical considerations of using AI in customer service, advocating for transparency and inclusivity in AI applications.
Her session was particularly valuable for businesses looking to expand their reach in diverse markets, offering practical advice on using AI to build stronger connections with customers through localized, AI-enhanced interactions.
Speaker 3: Ms. Jurden Cardosa-Sasan – “Artificial Intelligence and the Future of Engineering”
Jurden Cardosa-Sasan is the General Manager of Intelligent Project Solutions, a company known for pioneering AI applications in engineering. With a strong background in engineering and technology, Ms. Cardosa-Sasan has led numerous projects that integrate AI to optimize engineering processes, making her a key figure in the industry’s move towards digital transformation.
Her presentation, “Artificial Intelligence and the Future of Engineering,” offered a forward-looking perspective on how AI is set to revolutionize the engineering sector. Ms. Cardosa-Sasan discussed the various ways AI can enhance engineering practices, from predictive maintenance and design optimization to automating complex calculations and improving safety.
She shared insights on the potential of AI to not only increase efficiency but also drive innovation in engineering, enabling the development of smarter, more sustainable solutions. Her session also addressed the challenges that come with integrating AI in engineering, such as the need for skilled professionals and the importance of maintaining ethical standards in AI deployment.
Additionally, Ms. Cardosa-Sasan’s talk was a compelling reminder of the critical role AI will play in shaping the future of engineering, urging businesses to embrace these technologies to stay competitive and innovative.
Speaker 4: Mr. Justin James – “Unlocking The Power of AI: A Practical Workshop for Business Owners and Leaders”
Justin James is the Co-Founder of Agencio, a company dedicated to empowering businesses through AI-driven solutions. With a background in business development and technology, Mr. James has helped numerous organizations successfully integrate AI into their operations. Moreover, his approach combines strategic planning with hands-on implementation, making him a sought-after speaker and consultant in the field of AI.
In his afternoon workshop, “Unlocking The Power of AI: A Practical Workshop for Business Owners and Leaders,” Mr. James offered a comprehensive guide for business leaders looking to harness AI’s potential. The workshop was divided into three parts:
- Understanding AI’s Impact On Your Business – Mr. James began by discussing the profound effects AI can have on various aspects of business, from operational efficiency to customer engagement. Furthermore, he provided real-world examples of how AI has transformed businesses, setting the stage for why companies should consider adopting AI technologies.
- Implementing AI: A Simple Action Plan – In the second part, Mr. James outlined a clear and actionable plan for integrating AI into business operations. Additionally, he emphasized the importance of starting small, focusing on specific areas where AI can deliver immediate value, and gradually scaling up as the organization becomes more comfortable with the technology.
- Taking Action: Building Your AI Roadmap – The final segment of the workshop was a hands-on session where participants began crafting their AI roadmaps. Moreover, Mr. James guided attendees through the process of identifying key opportunities for AI within their businesses and developing a tailored implementation strategy.
The workshop concluded with a wrap-up session and an engaging Q&A feedback round, where participants discussed the challenges and opportunities of AI integration, leaving with a solid foundation to begin their AI journey.
Conclusion
Day two of the Mandaue Business Month 2024 was a resounding success, providing attendees with valuable insights and practical tools to navigate the evolving landscape of artificial intelligence in business.
The event’s blend of expert talks and interactive workshops ensured that participants not only learned about AI’s potential but also left equipped with the knowledge and strategies needed to implement AI in their organizations. Furthermore, as the event progresses, it continues to affirm its status as a vital platform for business innovation and growth in the region.
